Dont shoot the messenger, but the milk market is tanking down now!
For example, cream was comfortably at 2.95 to 3.00 and is now trading at 2.25, which is still a good price but a 70p plus drop in cream is roughly a 7ppl milk price reduction in income!
If Tescos range of farm profitability and COP are similar to Old Mill and The Farm Consultancy Groups the worst dairy farmers will either have to change how they operate or suffer in silence with their loss-making hobby.
The remainder need to digest their weaknesses and aim to up their game and improve their rating in a years time, especially those in the 6% to 20% relegation zone.
Its clear the most vocal groups have no desire to engage with the industry or dairy farmers and simply have declared war on the sector.
They have what I would describe as a fairy-tale dream to close down livestock farming irrespective of farming system.
Some need to learn from their peers and VERY quickly!
While I might have a very different view to Old Mill and The Farm Consultancy Groups budgeted 2018 average milk price of 29ppl I have to agree with its plea for dairy farmers to continue to focus on making their business more efficient. In the past couple of months anti-dairy groups have ramped up their publicity and propaganda, especially the vegan fanatics.